Blog writing, when done consistently and proactively, can be one of your best marketing tools. Here are 6 tips to make it a whole lot easier...
I've developed a great system for culling content ideas so that I never struggle with the blank page. If you already have one of your own, great. If not, please feel free to try mine. I've found it extraordinarily helpful.
Freewriting, also known as stream-of-consciousness writing and morning pages, is a way to write without editing. You write down everything that's in your head no matter what it is without deleting anything.
It's incredibly fast. And for me, puts me in a state of flow better than anything else I've tried.
It puts that editor of yours to sleep.
It feels a little clunky at first, but give it some time. Soon, you'll fall in love.
You don't realize how much you edit your work until you try an app like Draft and it's Hemingway Mode.
The Hemingway Mode doesn't allow you to backspace. You can only type forward.
When I first started writing with this app, I tried to backspace a billion times to correct my work -- spelling, grammar, adding a word, rewriting, you name it.
In Hemingway Mode, the app just doesn't let you do that.
You've just got to keep writing. It's a bit annoying at first, but once you get the hang of it, it puts your freewriting into overdrive. Your thoughts just come more freely.
Try it. It's free. And amazing.
The app also has a ton of other cool features to check out.
Once you've exhausted all of your knowledge and have written everything you can think of on the topic, leave it alone.
If you want to keep writing, then go ahead and pick another topic and freewrite some more.
It is addicting.
You might end up with 10 blog post drafts in one writing session. Awesome! Go you!
Once you've absolutely exhausted all of your topics and your brain is mush, leave your blog writing alone.
For a day, if you can.
Hopefully, you're not writing to meet a fast approaching deadline but have given yourself some space to write and edit with ease.
Once you're ready to come back to your writing, look at it with fresh eyes and organize it into a workable flow.
Often when freewriting, the stuff doesn't come out in any semblance of order. Now is the time to put it into some sort of order.
Once you do that, you can see where the gaps are.
If you can, fill in the gaps with your own knowledge.
If you don't know everything that you want to write on the topic, that's totally cool. Now it 's time to do some research.
If you haven't already, now would be a good time to read my blog post on how I systemize my learning.
My system shows you how to collect information in your field easily and effortlessly so it's ready for you when you're ready to learn and/or write about it.
Read through the material you have on hand and fill in any gaps you can.
Next, use a source like buzzsumo.com to find out what the trending articles are on your topic. (I also cover this in my blog article on how to systemize my learning).
Grab more research to fill in those gaps.
Sometimes I find that doing research actually jogs my memory and I end up freewriting a bit more. If that happens to you, go with it.
Once you've got all the research and all the freewriting under your belt, it's time to polish it up.
This is where having a great editing checklist comes in handy.
If you'd like a copy of my blog editing checklist, click here. You'll also get my best tips and strategies in your inbox on how to build a solid legacy business fast and easy.
Here are some example sweeps that you could include...
These are just a few examples. Lots more in the checklist.
Once you've got it all edited and looking good, you're ready to publish!
Wasn't that easy?
Make sure to leave a comment below and let me know how it goes.
With love & joy,
Selena Tramayne, Ph.D. is the founder of The Tramayne Group, which provides programs and coaching services to benefit new and emerging coaches. She runs online masterminds and group coaching, as well as provides one-on-one consulting to amazing coaches who want to take their business to the next level. When not working in and on her business, she can be found hiking, mountain biking, and going on bliss walks near her home in Albuquerque, New Mexico.
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